With new online channels emerging and the challenges they bring, marketers will have to improve their email marketing in order to stay relevant and remain effective. Below are five email marketing trends that can help you accomplish your email marketing goals.

Email marketing continues to be effective

With the rise in popularity of social media marketing, many predicted the demise of email marketing. However, in 2011, marketers made email marketing a central part of their marketing budgets, and those budgets continued to grow. Marketers have found that email is an effective way to grow and retain customers. In 2011, email marketing became the central hub of online marketing, and usage of email marketing will grow in 2012.

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According to data from Experian Marketing Services, Facebook had 7 billion visits (not unique visitors) in March; Twitter, 182 million; and LinkedIn, 86 million. Newcomer, Pinterest, kicked LinkedIn out of its third place spot in March with 104 million visits. You simply cannot ignore those numbers.Participating in social media is a must for every business if only because your customers and prospects are spending a lot of time there! In addition to massive numbers of visits, social media sites are taking steps to give businesses more opportunities to engage with their customers and prospects. All Facebook brand pages have transitioned to the new timeline format. Facebook is also improving its self-service ad feature to make setting up ad campaigns easier and more tailored to achieving specific marketing objectives. Twitter has launched self-service ads for small businesses, but release is currently limited to cardmembers and merchants using American Express. LinkedIn has announced a new program that lets brands embed a “follow company” button from the social network on their homepages; followers will receive automatic updates from the brand in their LinkedIn feeds.

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Тhе wоrld wіdе wеb іs а dоmіnаnt сhаnnеl fоr рrоmоtіng аnу соmраnу wіth аn еstіmаtеd 1 bіllіоn usеrs gоіng оnlіnе еасh dау аnd numеrоus wеb раgеs uрlоаdеd еvеrу mіnutе.

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We welcome Dent Mechanics, LLC to the BG Hamrick.com family.   Dent Mechanics is a leader in the business of Paintless Dent Repair — repairing dents, dings and creases using a wide variety of metal sculpting instruments.

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Are you having foundation problems?  We are proud to welcome Marco Concrete Lifting to the BGHamrick.com family!  Marco Concrete Lifting is a locally owned, full service foundation repair, concrete repair and waterproofing company.

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